The Canada Organic Trade Association is receiving $1,175,841 through the AgriMarketing Program over three years.
The funding will enhance trade shows, advocacy efforts, participation in global forums, export assistance, and data insights.
“Receiving this AgriMarketing funding is a testament to the growing importance and potential of Canada’s organic industry,” says Tia Loftsgard, executive director of COTA. “These funds will empower us to take significant strides in promoting Canadian organic products worldwide, advocating for our sector’s needs, and providing our members with the tools and insights they need to succeed.”
Lawrence MacAulay, Minister of Agriculture and Agri-Food says he is “proud to support the work the Canada Organic Trade Association is undertaking to boost sales of Canada’s top-quality organic products. With increasing demand for local organic products from folks here in Canada and around the world, I have no doubt this investment will have a positive impact right across the value chain.”
The funding is part of the Sustainable Canadian Agricultural Partnership, a new $3.5 billion, five-year agreement (April 1, 2023, to March 31, 2028) between federal, provincial, and territorial governments.
