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Industry NewsCalifornia prune imports continue to grow

California prune imports continue to grow

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Exports of California Prunes to Canada have shown phenomenal growth in the past year, with the latest figures revealing an 18 per cent uplift in volume and a 17 per cent increase in value compared to 2019/20, according to the California Prune Board. This reflects the expanding popularity of California Prunes globally, with year-over-year growth also seen in other key markets such as Italy, UK, China, Hong Kong and Japan.

Canada is an important market for California Prunes, with the U.S. consistently being the number one supplier of prunes. In the last year, California Prunes had a market share percentage of 72.72 per cent, growing almost 14 per cent year-over-year.

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