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Industry NewsKeurig joins forces with Dr Pepper Snapple

Keurig joins forces with Dr Pepper Snapple

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Coffee maker Keurig Green Mountain has announced a $21 bn deal that will see it combine with soda giant Dr Pepper Snapple Group. The move caps a five-year string of acquisitions by Keurig’s owner, JAB Holding Co.

“We have a really wide portfolio of brands, we’re able to address almost every consumer need in every format and … to reach every point of sale,” Keurig CEO Bob Gamgort told Reuters .

The companies expect cost savings from the deal of $600 million, and opportunities to expand the business such as selling coffee in bottles and vending machines.

 

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