The LOVE YOU by Shoppers Drug Mart program has donated $300,000 to Women’s Shelters Canada with the aim of advancing women’s health equity.
Historically, domestic violence increases at a time of economic uncertainty, and currently, Canadians are facing the highest cost of living since the 1980s. With the pandemic already exacerbating inequities for women’s health—it is the perfect storm, as per Lise Martin, executive director, Women’s Shelters Canada.
“Advancing women’s health equity is an incredibly important issue, and something we are dedicated to supporting and raising awareness around,” says Paulette Minard, director, community investment, Shoppers Drug Mart. “We know that women are more susceptible to gender-based violence and while the grant program is not a solution to the complex issue of domestic violence, it is an important first step in supporting women and families across Canada, and our help is needed now more than ever.”
In addition to the $300,000 donation, the LOVE YOU by Shoppers Drug MartTM fall fundraising campaign, Giving Shelter, returns for its third consecutive year. The program runs from September 10 to October 14 and funds generously donated by customers go directly to women’s shelters in their community.
Specifically, customers can donate by purchasing and personalizing the LOVE YOU by Shoppers Drug MartTM icons, which are prominently displayed on the campaign tree in all participating stores.