According to Food Allergy Canada, less than 50 per cent of individuals with food allergies have access to an epinephrine auto-injector medication. At an average cost of $120, this cost quickly adds up.
Kraft Peanut Butter is launching Protection for Peanuts, a fund to help offset the cost of life-saving epinephrine injection pens and teamed up with Alexis LaFreniere, an NHL player with a life-threatening peanut allergy to help spread awareness.