Longo’s is celebrating Earth Day on Friday, April 22 by partnering with Bike Share Toronto to provide $1 rides across the GTA.
The campaign encourages Torontonians to think sustainably on Earth Day and use bike sharing to pick up groceries, travel to an appointment, or just tour the city, all for a buck a ride.
Managed by the Toronto Parking Authority, Bike Share Toronto is a key component of the city’s transportation, transit, and mobility network with 6,850 bikes across 625 stations. Bike Share Toronto is an environmentally friendly and green mode of travel and is slated for significant expansion to meet demand and popularity.
While Earth Day is on April 22, Bike Share Toronto and Longo’s say they hope this campaign will encourage more people to make use of the bike share network throughout the year, especially as more people are now returning to work.
“We are proud to partner with Bike Share because we know that when we embrace the power of bike sharing – we embrace active people, smart cities and a healthy planet,” said Anthony Longo, President and CEO of Longo’s. “We know we all have a part to play in fighting climate change and that small, everyday choices like riding a bike to work, to school or to the grocery store can go a long way.”
Longo’s recent Sustainability Report highlights key successes already underway including reducing greenhouse gas emissions and diverting 71.8% of waste from a landfill.