Canadian Soccer Business and Oat Canada announced today an exclusive multi-year partnership encompassing Canada Soccer’s National Teams. Oat Canada will be the “Official Plant Protein Partner” of the Canadian Premier League and Canada Soccer ahead of what is scheduled to be a very busy 2022 year including FIFA World Cup Qatar 2022 Qualifiers and FIFA Women’s World Cup 2023 Qualifiers. Through this new partnership, this rapidly growing food and beverage company will become an integrated partner with both Canada Soccer and the Canadian Premier League and its eight clubs.
The agreement, negotiated by Canadian Soccer Business (CSB) will feature Oat Canada as the presenting sponsor of one Canada Soccer National Team match per year, including a FIFA World Cup Qatar 2022 Qualifiers match. Oat Canada will also become an official partner of the 2022 editions of the Canadian Championship and Toyota National Championships.