Farm Boy has announced that its fourth Toronto fresh market location located on Yonge Street near Eglinton Ave in the city’s midtown, opens October 29. The new location marks the banner’s 34^th store in Ontario.

The 27, 370 sq ft location will employ approximately 130 people.

“This iconic location in Toronto is a great opportunity to expand our footprint and presence in Toronto, connecting with the urban shopper,” says Jean-Louis Bellemare, president and general manager, Farm Boy.

“We have received so much positive feedback from customers asking us to expand Farm Boy’s footprint in Toronto. True to the Farm Boy brand, our team will provide the safest, freshest food experience with top-notch customer service. Our stores truly become central to the communities they serve and we cannot wait to join the neighborhood at Yonge and Eglinton.”