Flow acquires collagen beverage company

Flow Alkaline Spring Water has acquired Boons collagen water and introduced a new product offering, Flow Collagen Infused Water.

The new product is set to hit shelves in May and marks the brand’s move from premium mineral water to the wellness beverage category.

“We’re thrilled to share that Flow Alkaline Spring Water will have a collagen infused water available this spring using Boons proprietary formula,” says Nicholas Reichenbach, founder & CEO of Flow Alkaline Spring Water.

“With the amazing R&D work done by Claudia Marion, founder of BOONS, we can now offer a great tasting naturally flavored Flow spring water infused with 10G grass-fed collagen protein, which may help promote stronger skin, hair, nail and joint health to our 8M consumers in North America. The addition of a collagen infused water to our product line-up perfectly complements our offering, providing consumers with a wellness water ultimately designed for functional hydration.”

The collagen-infused water is available in three flavours: watermelon, pink grapefruit and cucumber.

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