FLOW Group

Flow Alkaline Spring Water is launching a new North American promotional campaign featuring a number of celebrated personalities.

Sampling of those in the campaign includes pop superstar and longtime Flow sustainability ambassador, Shawn Mendes, award winning actress, producer and entrepreneur Halle Berry, Pro-basketball star and entrepreneur, Russell Westbrook III, DJ and health and wellness influencer, Hannah Bronfman, and Rapper Taboo (Jaime Luis Gomez) of the iconic Black Eyed Peas music group.

The brand’s campaign emphasizes Flow’s ongoing mission to inspire wellness through the power of drinking mineral-rich alkaline spring water in more sustainable packaging.

“I am so excited to be a part of a campaign and company that celebrates and supports the positive effects of choosing sustainably sourced and packaged water,” says Shawn Mendes, who has been Flow’s sustainability ambassador since 2019. “Flow has teamed up with me and my foundation (SMF) to provide Wonder Grants to sustainability activists who focus on clean water access and conservation. As one of millions of young people passionate about creating a better future for our planet, I hope to continue to make a difference with this forward- thinking brand that shares the same goals.”

Do you have company or people news you want to share with the industry? Let us know about appointments, promotions, retirements and other company developments.
Send information and images to our digital editor.

Back to Top