Giant Tiger is collaborating with the Canadian Women’s Foundation to support women and gender diverse people in honour of International Women’s Day, March 8.
The discount chain has created t-shirts and sweaters with the words “Fierce Like Tigers” and will be available online at GiantTiger.com on March 1.
One hundred percent of proceeds from the sale of the shirts will go directly to the Canadian Women's Foundation to help spread awareness and raise funds to support programs for girls and gender-diverse young people. These programs help young people build emotional and physical well-being, connection, belonging, confidence, and leadership.
"At Giant Tiger, we believe in gender equality and supporting the incredible women employed in our stores and support divisions and in every community across the country," says Alison Scarlett, head of public relations and communications and co-chair of DE&I at Giant Tiger Stores. "We are thrilled to extend our partnership with the Canadian Women's Foundation to create these one-of-a-kind shirts and provide another tangible way that Giant Tiger stores and customers can help drive change in the communities we call home.
Since 2017, Giant Tiger has donated more than $315,000 to the Canadian Women's Foundation to support the Girls' Fund, and their Got Your Back Campaign to directly help improve and benefit the lives of girls and gender-diverse young people across the country.