Carrefour and Google

Google and Carrefour have teamed up to launch a voice-based grocery shopping service in France as part of the French retailer’s plan to accelerate its expansion into food e-commerce.

The service works via Google Assistant -- a digital voice assistance service on smart phones and other devices -- and is part of a strategic partnership between the two companies initiated in June 2018, the joint statement said.

Carrefour says it is in the midst of a global overhaul to boost sales and profits and it plans to invest 2.8 billion euros in digital commerce by the end of the year in the face of competition from Amazon.

Carrefour first partnered with Google in 2018 to sell the retailer’s groceries online.

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