Loblaw to sell DavidsTea

Loblaw has announced that it will sell DavidsTea tea sachets at its stores across Canada. The move is part of a turnaround plan by Herschel Segal, who led a shareholder revolt at DavidsTea in June. Segal has promised that the company will return to profitability within a year.

DavidsTea runs 240 company operated stores across Canada and the US. Its tea sachets will be sold under Loblaw banners including Loblaws, Independent, Zehrs, Valu-Mart, Atlantic Superstore, Dominion, Fortinos and Provigo.

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