Organic Garage has updated its logo in anticipation of a store expansion plan across southern Ontario.
The company has engaged Savills Real Estate and has identified 22 site proposals of approximately 10,500 sq ft in the province as far east as Whitby, as far west as Kitchener and locations north of the GTA, including Barrie.
“I am extremely confident in the experienced team at Savills to do what they do best and help drive our most aggressive, and exciting new-site expansion strategy for the Organic Garage brand,” says Matt Lurie, Organic Garage president & CEO. “We have a long-term strategy that we will be working towards executing while still maintaining financial discipline and ensuring shareholder value. During the last 18 months, we have seen first-hand the importance and demand of grocery retail in the economy as a pandemic-proof business, along with the continued growth in the Organic and Specialty foods segments of grocery retail. Organic Garage has the brand, combined with the unique retail experience and value proposition that developers have been looking for to differentiate their properties and showcase independent retailers, not just the big grocery chains. Ontario residents want something different - the healthiest products at the lowest prices - and that’s what we do best.”
The new logo is designed to convey the company’s value proposition, adds Lurie.
“We felt that it was important for us to refine how we communicate to potential new customers and, as the logo is the first thing customers see, we wanted something that would reinforce our value statement. Our real estate team has been inundated with new site submissions and we are carefully reviewing each one to ensure it meets our financial and construction criteria.”
Organic Garage currently operates two stores in Toronto, one in Oakville, and another in Vaughan.