Shoppers Drug Mart launches new mobile app

Shoppers Drug Mart has launched a mobile app that gives customers the opportunity to purchase more than 20,000 prestige and mass beauty products, manage and refill prescriptions and view and redeem PC Optimum points and offers, all from smartphones or tablets.

"Overtime, the app will evolve and offer additional benefits like the ability to care for dependents through the caregiver functionality, virtual try-on of beauty products, pickup in-store, along with product ratings and reviews to help customers make more informed purchases," says Nashib, Qadri, senior director, product management, SDM & Experimentation, Loblaw Digital.

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