Sustainable Produce Urban Delivery Inc. (SPUD) has launched Be Fresh Marketplace, a digital platform for local artisans, small shops and independent grocers to sell online with consolidated delivery.
SPUD says it is utilizing its technology in grocery e-commerce, warehousing and home delivery to make e-commerce more accessible for local food companies.
Last month the system was pilot tested in Calgary with several local retailers. One of these retailers, Empire Provisions, an artisanal butchery and charcuterie, says it has experienced significant growth in its online business since joining the Be Fresh Marketplace community.
"We are very happy with how this has been progressing," said Karen Kho, owner and operator of Empire Provisions. "We've tried a number of other food delivery platforms but none of them compare to the quality of service we've experienced with Be Fresh Marketplace."
Be Fresh Marketplace leverages SPUD’s e-commerce website to offer local sellers a quick way to create an online store. The marketplace will utilize the sustainable fulfillment technology of SPUD's food delivery platform, Food-X Urban Delivery, to consolidate orders and deliver to customers.
So far, Be Fresh Marketplace has launched in Vancouver and Calgary and SPUD expects it to grow to support more than 500 local companies and thousands of specialty items by the end of the year.