L'Oréal Canada names Stéphanie Binette as CMO
June 29, 2017 - L'Oréal Canada has appointed Stéphanie Binette to the strategic position of chief marketing officer (CMO), effective August 1, 2017. Binette joined L'Oréal in 2006 as group leader for Garnier, following a 10-year career with multinational consumer goods companies in Montreal and Toronto, including PepsiCo, Lassonde Industries and Mondelez International.
Binette replaces Stéphane Bérubé, current L'Oréal Canada CMO, who will be taking on a new strategic role within the L'Oréal Group as CMO for the Western Europe zone as of August 15. He will based in London, England.