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Conagra Brands has announced the appointment of Paul Hogan as its vice president and general manager in Canada. In this role, Hogan will be responsible for driving commercial strategy, execution, and profitability across the company’s Canadian business, including channel and customer strategy, along with consumer demand generation.

He brings a wealth of experience to Conagra from several major organizations where he held roles of increasing responsibility. Most recently he led the US National Accounts Division as senior vice president of sales at Danone. Before his U.S. role, he was a member of the Danone Canada executive team leading the customer and commercial function, and he also held roles with Coca-Cola Refreshments and Procter and Gamble.

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