Canada's most authoritative and exciting grocery b2b publication
Industry NewsPutting a spotlight on healthy living at the CHFA NOW Show: Report

Putting a spotlight on healthy living at the CHFA NOW Show: Report

The Canadian Health Food Association and Natural Organic Wellness (CHFA NOW) show saw over 1,000 brands attend the Toronto show in September (the Vancouver edition runs April 4–5 next year), each focused on health and wellness in their own particular way. With a show this vast, you can’t possibly see everything—but the team at Nourish Marketing has highlighted the following trend categories:

  • Coffee-ish Beverages
  • Upcycling to Minimize Food Waste
  • Applying Functionality to Different Categories
  • Selling From the Shelf with Elevated Presentation
  • More Signs of Seaweed Mainstreaming
  • Hot-button Claims
  • Master Storytelling
  • Good Food for Fido
  • Innovative Product or Packaging Formats

Read Nourish Marketing’s full report.

Follow us:

Recent Issues

Related Articles