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Industry NewsShoppers Foundation for Women’s Health donates $500K to support Indigenous-led period equity...

Shoppers Foundation for Women’s Health donates $500K to support Indigenous-led period equity with Moon Time Connections


Shoppers Foundation for Women’s Health (SFWH) donated $500,000 to extend its partnership with Moon Time Connections (MTC), Canada’s few national Indigenous-led period equity organizations.

The charitable arm of Shoppers Drug Mart will distribute the funds over two years. Funding includes support for MTC’s programming and support for women across Turtle Island with vital menstrual education and access to much-needed period products.

MTC supports more than 160 Indigenous communities in all three territories and seven provinces nationwide.

“We’re incredibly grateful to both Shoppers Drug Mart and Shoppers Foundation for Women’s Health for allocating additional funding to ensure we can continue reaching remote and northern Indigenous menstruators with much-needed support,” says Nicole White, founder of Moon Time Connections. “This funding will allow MTC to continue offering our new Moon Time Facilitator training program, which Indigenizes menstrual education and empowers Community with vital and culturally relevant resources, while also supporting us with product distribution.”

Since the start of 2024, Moon Time Connections has already received over 90 new requests for period products from communities across Canada. Furthermore, the organization says that’s nearly half of the total number of requests that the organization received in 2022 and 2023 combined. 

“While one in five menstruators in Canada struggle to afford essential menstrual products1, there is a massive and growing need for support in remote Indigenous communities where recent research conducted by Moon Time Connections uncovered that a staggering 74 per cent of menstruators sometimes or always face issues accessing period products,” says Paulette Minard, director of community investment at Shoppers Drug Mart. “Shoppers Foundation for Women’s Health is committed to making a difference in the advancement of menstrual equity across Canada by supporting the incredible work being done by our partners at Moon Time Connections.”

Since 2022, the Shoppers Foundation for Women’s Health has donated nearly $1.3 million in funds and supplies to increase access to menstrual products and care for all women and gender-diverse people. 

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