More than 500 people came together for Tree of Life’s Annual General Sales Meeting, running June 17 to 20, 2024 in Toronto.
The event included drew more than 100 retailer, operator and foodservice accounts who had the opportunity to connect one-to-one with with retail and foodservice sales team from Tree of Life from across Canada. The event included a trade show of brands Tree of Life represents, a supplier summit and an awards celebration.
“This event is a wonderful opportunity for reconnecting and cultivating meaningful connections,” says Tree of Life president Lisa MacNeil. “Over the past year, we’ve redesigned our strategy, a transformative journey fueled by our commitment to better serve our brand partners.”